Case Studies

Scaling Cross-Team Alignment at Vipps

How Vipps implemented cross-team alignment to manage rapid growth and international expansion.

Achieving Cross-Discipline Team Alignment at Global Relay

How Global Relay used vision maps to align cross-discipline teams towards a common goal.

Achieving Organizational Alignment through User Story Mapping

How Blackboard Insurance used user story mapping to enhance organizational alignment and streamline project development processes.

Revolutionizing Product Development with User Story Mapping

How Nordnet improved their product development process using user story mapping, leading to enhanced clarity and efficiency.

Maximizing Effectiveness with Wardley Mapping

How organizations can use Wardley Mapping to focus on the most important differentiating features and avoid building unnecessary internal components.

Implementing Continuous Delivery: Real-World Insights from WiredCraft

How WiredCraft implemented continuous delivery (CD), highlighting the challenges faced and the tangible benefits realized.

Empowering Continuous Delivery Culture at HMH

How Houghton Mifflin Harcourt (HMH) transformed its engineering practices by adopting continuous delivery and a DevOps culture.

Scaling Continuous Delivery in Large Organizations

How Glovo's implementation and scaling of continuous delivery (CD) to enhance their software development and deployment processes.

Enhancing Deployment Efficiency with Automated Workflows

How Microsoft implemented automated deployment workflows to enhance efficiency and reliability, supporting their extensive user base of 75,000 people.

Mitigating Risk through Continuous Delivery

How Xero reduced risk and improved software delivery efficiency by implementing continuous delivery practices.

Streamlining Product Development at Mozilla Firefox

How Mozilla streamlined product development and improved efficiency in the development of Firefox.

Embracing Risk in Continuous Delivery for Regulated Industries

Implementing continuous delivery in a regulated industry to balance risk and innovation.

Enhancing Deployment Practices for Better Efficiency and Reliability

How ASOS improved its deployment practices, leading to increased efficiency, reliability, and overall better performance.

Improving Software Release Processes in Game Development

How the Minecraft gameplay design team optimized their release and deployment processes to enhance efficiency and player satisfaction.

Continuous Delivery Enhancing Product Innovation

How Dashlane leveraged continuous delivery to foster product innovation and improve customer satisfaction.

Optimizing Software Release Pipelines

How EA DICE improved their software release processes by adopting advanced pipeline techniques.

Boosting Business Performance with Test Driven Development

How ASOS improved its business performance by integrating Test Driven Development (TDD) into its software development processes.

Unlocking Efficiency in Feature Development with Feature Toggles

How Spotify improved its feature development process by implementing feature toggles, enabling data-driven product development.

Empowering Teams through Fitness Functions and Evolutionary Architecture

How ThoughtWorks empowered teams to manage their own architecture using fitness functions within an evolutionary architecture framework.

Transforming System Architecture with Experience Design Principles

How ExxonMobil transformed its system architecture by incorporating experience design principles, leading to improved efficiency and user satisfaction.

Micro-frontends

Exploring how DAZN accelerated innovation and team autonomy by removing blockers from their teams through the adoption of micro frontends, transforming their development process and scalability.

Planning Agile Architecture for Enhanced Agility

How Monzo Bank improved its agility and responsiveness by planning and implementing an agile architecture.

Enhancing Team Efficiency with Modern Security Practices

How Dashlane improved team efficiency and product quality by implementing modern security practices.

Navigating the Shift to Microservices Architecture

How GitHub successfully transitioned to a microservices architecture, addressing challenges and avoiding common pitfalls.

Enhancing Customer Satisfaction through Effective Production Monitoring and Support

How Reddit improved customer satisfaction by implementing robust production monitoring and support practices.

Optimizing Response Times with Advanced Performance Monitoring

How Sky improved response times and application performance through advanced monitoring and production support.

Improving Team Performance with a Blameless Culture

How Monzo Bank enhanced team performance and learning by creating a blameless culture.

Enhancing Product Health with Instrumentation

How Google improved product health and performance by implementing a comprehensive instrumentation strategy.

Implementing Testing in Production for Legacy Systems

How Hudson's Bay Company successfully integrated testing in production to enhance the reliability and performance of their legacy systems.

Enhancing Software Quality with Automated Testing

How Trimble leveraged automated testing to improve the quality and reliability of their software products.

Enhancing Quality through Exploratory Testing

How organizations can improve product quality and team collaboration by focusing on exploratory testing

Accelerating Innovation with Lean UX Experiments

How Bonanza Design improved product development and innovation by implementing lean and quick UX experiments within their agile framework.

Innovating with Quick Experiments in Product Discovery

How organizations can drive innovation and improve product development by implementing quick experiments during the product discovery phase.

Innovative Solution Generation: Think Bigger, Fail Quickly

How Ripple's adoption of structured ideation and prototyping processes led to innovative solutions and rapid improvement cycles.

Accelerating Innovation with Design Sprints

How General Assembly adopted design sprints to accelerate innovation and improve product development outcomes.

Boosting Product Innovation with Design Sprints

How Flipkart leveraged design sprints to enhance product innovation and improve the quality of their offerings.

Empowering Teams to Validate Assumptions

How ProductTalk empowers teams to identify and validate underlying assumptions to improve problem-solving and product development.

Validating Assumptions for Effective Problem-Solving at Reach

How Reach identified and validated underlying assumptions to improve problem-solving and product development.

Improving Prioritization to Strengthen Stakeholder Relationships

How Indeed enhanced its product development process and stakeholder relationships through better prioritization.

Mastering Prioritization in Product Development

How Zettle improved product development efficiency and innovation through effective prioritization

Mastering Assumption Prioritization to Mitigate Product Risks

How Tiqets improved product development outcomes by adopting a structured approach to prioritizing assumptions.

Mastering Prioritization in Product Development

How Zettle improved their product development process by mastering the art of prioritization.

Improving Prioritization to Strengthen Stakeholder Relationships

How Indeed enhanced its product development process and stakeholder relationships through better prioritization.

Mastering Prioritization in Product Development

How Zettle improved product development efficiency and innovation through effective prioritization

Mastering Assumption Prioritization to Mitigate Product Risks

How Tiqets improved product development outcomes by adopting a structured approach to prioritizing assumptions.

Implementing Lean Experimental Product Development in High-Stakes Industries

How PlanGrid successfully implemented lean experimental product development.

Running Quick Experiments with Guerrilla Research

How the LEGO Group utilized guerrilla research to conduct quick experiments, enabling rapid insights and agile decision-making.

Achieving Alignment Through Quick Design Experiments

How BlaBlaCar used quick design experiments to align their teams and improve product development processes.

Optimizing User Experience with A/B Testing at Scale

How Booking.com utilized A/B testing at scale to optimize user experience, drive product improvements, and increase conversion rates.

Supergluing Insights: Making Research Stick with Stakeholders

How Adyen improved the impact of their research by effectively communicating insights to stakeholders, ensuring that research findings were understood and acted upon.

Delivering Impactful Research Readouts

How GSK improved the effectiveness of their research readouts by refining their delivery methods, ensuring that research findings were well-received and acted upon.

Using AI to Improve Discoverability of Research Insights

How Instacart leveraged AI to improve the discoverability and accessibility of research insights, enhancing the efficiency and effectiveness of their research processes.

Effective Communication of Customer Insights at Finnair

How Finnair improved the communication of customer insights to ensure that research findings effectively informed decision-making and product development.

The Impact of Research Beyond the Report

How Uber effectively communicated research insights beyond traditional reports to drive impactful decision-making and foster innovation.

Enhancing Product Development with Field Trips

How Kitch improved their product development process by incorporating field trips to gain deeper user insights and foster team alignment.

Adapting Primary Research Methods During COVID-19

How Grab adapted its primary research methods to continue gathering valuable user insights during the COVID-19 pandemic.

Mitigating Bias in User Interviews for Objective Research

How ASCAP mitigated hidden biases in user interviews to conduct objective research, leading to more accurate insights and improved product development.

Blitz Research: More Insights in Less Time

How Pie Insurance leveraged blitz research techniques to gain valuable user insights quickly and efficiently, enhancing their product development process.

Continuous Research: The Qualitative Approach of Preply

How Preply implemented continuous research to maintain a deep understanding of user needs, enabling iterative improvements and fostering innovation.

Leveraging Mixed Methodologies for Enhanced UX Research

How Allegro improved user experience research and product development through the adoption of mixed research methodologies.

Setting Up Discovery for Success with Secondary Research

How IKEA successfully integrated secondary research into their discovery process to enhance product development and innovation.

Leveraging Secondary Research for Informed Product Development

How Lobster Ink utilized secondary research to guide product development, improving decision-making and resource allocation.

Scaling UX Research Through Effective Participant Recruitment

How Fidelity Investments effectively scaled their UX research efforts by optimizing the recruitment of research participants.

Integrating Users into Digital Product Development

How BMW Motorrad utilized innovative participant recruitment strategies to integrate fans into their digital product development process, enhancing user engagement and product quality.

The Value of Prioritizing Opportunities in Product Development

How AJ Bell improved their product development process by effectively prioritizing opportunities, leading to more strategic and impactful outcomes.

Uncovering Underlying Jobs to Be Done at Fitbit

How Fitbit uncovered the underlying jobs to be done to enhance product development and customer satisfaction.

Uncovering Jobs to Be Done at Zendesk

How Zendesk uncovered the underlying jobs to be done to enhance product development and customer satisfaction.

Leveraging Customer Deep Dives for Insightful Product Development at Seccl

How Seccl utilized customer deep dives to gain valuable insights, improve product development, and enhance customer satisfaction.

Synthesizing Research Insights to Build Effective User Personas

How DocuSign synthesized research insights using the Jobs to Be Done (JTBD) framework to create effective user personas that drive product development and user engagement.

Scaling Team Alignment with the Jobs to Be Done Framework

How Postman used the Jobs to Be Done (JTBD) framework to align their teams, improve collaboration, and drive product development.

Enhancing Customer Experience through Journey Mapping

How CarMax utilized customer journey mapping to create a seamless online to offline experience, enhancing customer satisfaction and driving business success.

Scaling Journey Map Operations for Enhanced Customer Insights

How Atlassian successfully piloted and scaled journey map operations to gain deeper customer insights and improve product development.

Upskilling Your Team: One Peer at a Time

How Moneyhub enhanced team capabilities and performance through a peer-led upskilling initiative.

Building a Unified Product Community at Delivery Hero

How Delivery Hero enhanced team collaboration and product development by fostering a culture of knowledge sharing.

Enhancing Team Performance through Elite Design Coaching

How ClearScore significantly improved its design teams' performance through structured training and coaching.

Empowering Teams through Employee Coaching

How Atlassian enhanced team performance and research quality by coaching employees, particularly UX designers and product managers, to conduct high-quality research independently.

Creating a Development Process that Fits Your Organization

How Loop54 improved their development process to enhance efficiency, collaboration, and product quality.

Integrating UX and Agile at Yousician

How Yousician integrated UX design into their Agile development process to enhance product quality and user satisfaction.

Building High-Performance Teams through Continuous Process Improvement

How Atlassian has leveraged continuous process improvement to build high-performing teams, emphasizing the importance of culture, trust, and systematic thinking.

Enhancing Employee Experience through Continuous Process Improvement

How VMware has improved employee experiences by streamlining processes, automating tasks, and adopting new technologies through continuous process improvement.

Designing Effective Design Critiques

How Zendesk improved the design skills of their people by implementing structured design critiques.

Making Work Visible and Allocating Time for Tech Debt Reduction at King

How King makes work visible and allocates dedicated time to teams for paying down technical debt, ensuring sustainable development practices.

Paying Down Design Debt with Generative Models at Spotify

How Spotify addressed the challenge of design debt by using generative models and automated tools to simplify and streamline their design systems.

Proactive Tech Debt Management at Stash

How Stash managed and paid down technical debt to handle rapid growth and unexpected surges in user activity, ensuring platform stability and scalability.

Enhancing Developer Efficiency and Product Innovation at Algolia

How Algolia empowers developers to improve the product and innovate.

Defining Shared Company Values for Organizational Success

How Autodesk implemented shared company values to align team efforts and foster a collaborative culture, resulting in enhanced team performance and innovation.

Embedding Inclusion in Product Development at Snap Inc.

How Snap implemented shared company values to drive inclusive product development and foster a culture of empathy and accessibility.

Building a Unified Product Team in the Midst of Hypergrowth

How Peloton achieved team unification and improved performance amidst rapid growth by defining clear career paths.

Structuring Teams and Portfolios for Success Through Performance Feedback

How Verizon enhanced team performance and organizational success by implementing effective performance feedback mechanisms.

Microenterprise Ownership and Compensation at Haier

How Haier links compensation to product performance.

Building and Scaling UX Teams

How Scaler focused on recruitment and candidate evaluation to build and scale their team.

Building a High-Performing and Diverse Product Team

How Reed UK recruit and evaluate candidates, focusing on the importance of passion, ambition, and diversity to create high-performing product teams.

Best Practices for Managing Offboarding Employees

How Glovo managed the offboarding process as teams were downsized after COVID.

Efficient Onboarding and Rapid Integration

How Product People successfully onboard new employees and get them up to speed quickly, ensuring they deliver value within their first two weeks.

Cohesive Onboarding for Team and Product Evolution

How Netflix create cohesive onboarding processes that facilitate team integration and product evolution.

Effective Workforce Planning to Manage Hyper Growth

How Xendit successfully implemented workforce planning strategies to manage hyper growth in Southeast Asia.

Statoil's Shift to Dynamic Forecasting and Planning

How Statoil replaced traditional annual planning with dynamic forecasting to improve forecasting accuracy and enable better future planning.

Driving Business Transformation with OKRs at FREENOW

How FREENOW utilized OKRs (Objectives and Key Results) to shape a high-performance team and drive significant business transformation.

Transforming Engineering Culture with OKRs at Hootsuite

How Hootsuite used OKRs (Objectives and Key Results) to drive cultural change and improve the effectiveness of its engineering team.

Enhancing Digital Banking Experience through OKRs at Chase

How Chase utilized OKRs (Objectives and Key Results) to enhance its digital banking experience and drive customer satisfaction.

Micro-enterprises

Haier needed to keep pace with the fast changing IOT landscape and they knew centralised deciison making would be too slow.

Aligning Teams during a Transformation

How Charles River Laboratories aligned autonomous teams with leadership to successfully navigate digital transformation.

Statoil's Shift to Dynamic Forecasting and Planning

How Statoil replaced traditional annual planning with dynamic forecasting to improve forecasting accuracy and enable better future planning.

Driving Business Transformation with OKRs at FREENOW

How FREENOW utilized OKRs (Objectives and Key Results) to shape a high-performance team and drive significant business transformation.

Transforming Engineering Culture with OKRs at Hootsuite

How Hootsuite used OKRs (Objectives and Key Results) to drive cultural change and improve the effectiveness of its engineering team.

Enhancing Digital Banking Experience through OKRs at Chase

How Chase utilized OKRs (Objectives and Key Results) to enhance its digital banking experience and drive customer satisfaction.

Micro-enterprises

Haier needed to keep pace with the fast changing IOT landscape and they knew centralised deciison making would be too slow.

Creating a Tangible Product Vision

How MasterCard improved its product development process by adopting a tangible product vision.

Transforming Problems into Vision for Product Success

How Cartrawler transformed challenges into a compelling product vision

Implementing Design Thinking Strategy at Booking.com

How Booking.com utilized the design thinking process to develop a new product strategy, specifically addressing the quality rating system for vacation rentals.

Strategic Alignment by Design at Verizon Connect

How Verizon Connect achieved strategic alignment through design, focusing on balancing short-term fixes and long-term vision

Product-Led Growth

How Revolut managed to grow in a high cost industry through the use of Product-Led growth tactics.

Mature Product

How PayPal used strong product management skills to overhaul a neglected mature product.

Enhancing UX Research Through Organizational Separation

How LinkedIn improved its UX research capabilities by implementing a dual-level organizational structure, separating centralized and embedded research teams to deliver greater strategic value.

Mastering Budgeting Through Effective Communication

How eBay improved its budgeting process by adopting a strategic approach focused on effective communication.

Outcomes over Outputs

How WorldRemit shifted from being reactive to implementing a product strategy that enabled innovation and high-impact outcomes.

Tracking Strategic Outcomes Through Weekly Business Reviews at Amazon

How Amazon uses the Weekly Business Review (WBR) process to track and manage strategic outcomes effectively within a structure of empowered teams, ensuring alignment with long-term business goals.

Streamlining Value with Cross-Functional Teams at FTD

How FTD transformed their organizational structure and processes by adopting value stream aligned, fully cross-functional teams.

Two Pizza Teams

Amazon faced a problem of slowing development speed. They decided to create autonomous teams who would be able to move faster. But it wasn't all plain sailing.

Autonomous Teams

How Spotify solved the problem of 'lean-back' listeners even when management were uncertain.

Empowered Teams

How Skyscanner improved product performance by empowering teams, emphasising trust, autonomy, and customer-centric goals.

Streamlining Value with Cross-Functional Teams at FTD

How FTD transformed their organizational structure and processes by adopting value stream aligned, fully cross-functional teams.

Event Storming

How ParcelVision helped to enable team autonomy by identifying the logical boundaries in their system using Event Storming.

Tracking Strategic Outcomes Through Weekly Business Reviews at Amazon

How Amazon uses the Weekly Business Review (WBR) process to track and manage strategic outcomes effectively within a structure of empowered teams, ensuring alignment with long-term business goals.

Maintaining Startup Speed in Enterprise Environments

How Zip maintained the agility and speed of a startup while scaling as an enterprise.

Effective Scaling with Multiple Product Teams

How Deezer effectively scaled their project management from a single team to multiple teams while maintaining efficiency and alignment.

Visual Storytelling to Elevate Product Vision Communication

How Meta leveraged visual storytelling to enhance communication and alignment around its product vision.

Bridging Communication Gaps in Teams

How EverQuote improved team efficiency and project success by addressing communication gaps.

Decentralized Decision Making at CrowdStreet

How CrowdStreet improved efficiency and innovation through decentralized decision-making processes.

Enhancing Team Performance through Decentralized Decision Making

How Frantic improved team effectiveness and innovation by implementing a decentralized decision-making framework.

Fostering a Customer-Centric Culture

How Swedbank improved team alignment and product success by evangelizing a customer-centric culture.

Navigating Team Mergers: Overcoming Crises and Driving Success

How BuzzFeed successfully navigated team mergers amidst multiple crises, focusing on strategic management and resilience.

Effective Change Communication

How Shopify successfully communicated organizational changes to their teams, ensuring smooth transitions and maintaining productivity.

Performance Management at GitHub

Exploring GitHub's innovative approach to managing employee performance in a globally distributed team.

Streamlining Product Development with Data-Driven Processes at Spotify

How Spotify improved product development efficiency and effectiveness by adopting data-driven approaches.

Simplifying Product Development Methodologies at Vincit

How Vincit streamlined its product development process by moving beyond debates over methodologies and focusing on practical, effective approaches.

Transforming Project Management to Product Management

How FREENOW's Barcelona tech hub adopted Dual Track agile to shift from project management to product management.

Implementing Dual-Track Agile for Enhanced Collaboration at Autodesk

How adopting dual-track agile improved design and development collaboration at Autodesk, leading to better product outcomes.

Enhancing Cloud Efficiency and Security with AWS Well-Architected Framework

How Burns & McDonnell achieved significant cost savings and improved security by adopting the AWS Well-Architected Framework.

Transforming a Cost Center into a Revenue-Generating Logistics Platform

How RRS Logistics evolved from Haier's in-house logistics department into a standalone platform.

AWS: From Cost Center to Profit Center

How AWS transformed from a cost-intensive operation to a highly profitable, standalone business unit by offering scalable cloud solutions to external customers.

Enhancing Team Performance with Clear Role Definitions

How myTomorrows improved team performance and career growth by defining clear role descriptions and career levels.

Building a Conscious UX Team with Clear Role Levels

How Handshake improved team performance and engagement by clearly defining roles, responsibilities, and career levels within their UX team.

Enhancing Team Performance through Effective Management

How ClearScore have significantly improved team performance by adopting structured management practices.

Enhancing Team Performance through Skill Gap Identification

How Booking.com improved team performance by identifying and addressing skill gaps.

Addressing Skill Gaps for Optimal Team Performance

How Postman improved team performance by identifying and addressing skill gaps.

Building a Unified Product Community at Delivery Hero

How Delivery Hero enhanced team collaboration and product development by fostering a culture of knowledge sharing.

Building a Strong Design Community and Culture at Mastercard

How Mastercard enhanced team collaboration and innovation by fostering a strong design community and culture through knowledge sharing initiatives.

Enhancing Team Performance through Elite Design Coaching

How ClearScore significantly improved its design teams' performance through structured training and coaching.

Empowering Teams through Employee Coaching

How Atlassian enhanced team performance and research quality by coaching employees, particularly UX designers and product managers, to conduct high-quality research independently.

Enhancing Software Teams with Effective Tool Assessment

How effective tool assessment improves software development processes.

Optimizing Public Service Design with a Clear Vision

How the UK Government Digital Service (GDS) improved public service delivery by aligning teams through a compelling vision.

Revolutionizing Air Force Software Delivery with Kessel Run

How Kessel Run, the USAF's digital transformation initiative, leveraged a compelling vision to revolutionize software delivery.

Transitioning from Visual Design to Vision Design

Shifting from visual design to vision design to enhance product strategy and user experience.

Creating Visions, Building Teams & Releasing Games

How Zynga utilized a clear product vision to build effective teams and successfully release games

Balancing Direction and Autonomy in Teams

How TV4 balanced central direction with team autonomy through a well-defined ecosystem strategy.

Aligning Acquisitions

How SumUp structured their teams to ensure more effective integration of acquired products and services.

Standardising User Experience Across Products

How Square Banking streamlined its UX research process to better support product development, enabling more effective prioritization and standardization of research activities.

Transforming User Research at Fidelity Investments

How Fidelity Investments enhanced its UX research capabilities through a structured market research process, improving team learning velocity and overall product quality.

Evaluating Product Success Across Ecosystems

How the American Marketing Association enhanced strategic decision-making and improved product outcomes by implementing a structured business review process.

Tracking Strategic Outcomes Through Weekly Business Reviews at Amazon

How Amazon uses the Weekly Business Review (WBR) process to track and manage strategic outcomes effectively within a structure of empowered teams, ensuring alignment with long-term business goals.

Implementing Product Health Frameworks for Enhanced Product Operations

How Google Cloud improved product outcomes by adopting a structured product health framework, integrating cross-functional data, and aligning teams on consistent measurement practices.

Continuous Discovery through Research Ops at Kiwi.com

How Kiwi.com enhanced its product discovery process by establishing a comprehensive research operations (research ops) infrastructure.

Scaling Research Impact at Allegro

How Allegro scaled the impact of their research operations to support a rapidly growing UX team and integrate research insights across the organization.

ProductOps

How Deezer introduced a ProductOps structure to revolutionise their product development, overcoming challenges of poor product outcomes and inconsistent user experiences

DesignOps

How implementing DesignOps streamlined design processes and fostered team efficiency, leading to enhanced productivity and collaboration in product development.

Streamlining Development with Design Principles

How Brainly implementing a unified design system to streamline development and enhance collaboration

Creating a Collaborative Culture at N26

How N26 improved its product development and compliance processes by fostering effective collaboration between product teams and legal departments.

Enhancing Product and Legal Collaboration

How Collective Health improved collaboration between their product and legal teams, fostering innovation while maintaining compliance.

Streamlining AI Initiatives with Platform Teams

How Conde Nast enhanced its digital transformation by creating platform teams to support product development and scalability

Scaling Effectively with Platform Teams

How Quipper effectively handled a sudden surge in user demand by implementing platform teams to optimize and scale their educational technology infrastructure.

Using Design Systems to integrate UX and DX

How Eficode enhanced development efficiency and consistency by implementing a comprehensive design system that unified design and development processes.

Accelerating Development with a Design System at UnitedHealth Group

How UnitedHealthcare improved UI consistency, efficiency, and cross-functional collaboration by implementing a robust UI framework known as the User Interface Management Framework (UI MF).

Enhancing Collaboration through a Unified Design System

Implementing a design system to streamline collaboration between design and development teams.

Design System

How Disney streaming services successfully implemented a unified design system, enhancing collaboration between teams and streamlining product development across multiple platforms.

Empowering Innovation Through Product Teams

How Seek enhanced innovation and creativity by empowering product teams with autonomy and proper funding.

Scaling with Ecosystem Teams

How Haier continuously evolved their organisational structure to manage empowered teams more effectively.